Today I'm going to do a little PR for the fashionCEO Showcase Center. The Showcase Center was created to help emerging designers get their feet wet in the wholesale world without spending thousands of dollars on booth and travel fees. It will work much like an online boutique, except fashionCEO isn't selling your goods or taking a percentage of your sales. Instead designers pay a flat monthly fee to have their own page, or "booth", in the Showcase Center. The fee ($85/month) is a tiny fraction of what you'd pay for a 3-day tradeshow booth! fashionCEO will market the Showcase and the designer to boutique buyers across the country. Buyers can view designer's lines, line sheets, press kits, bios and more on fashionCEO. They can even write orders and submit it directly to the designer through the website.

The developers are currently getting the Showcase Center ready, so we are now taking applications for space. Visit the Showcase Center for the designer application! If you're interested, just print out the application and send it in with a few samples from your line for jury review.

Below is the official press release for the Showcase Center. Please email me if you have any questions!

Have a fashionable day!

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CALL FOR INDEPENDENT FASHION DESIGNERS LOOKING TO LAUNCH OR EXPAND WHOLESALE BUSINESS

DENVER, CO: fashionCEO is now accepting applications for space in the
upcoming Showcase Center launching October 1, 2007. The Showcase Center is
an online platform for independent fashion designers to show their product
lines, line sheets and press kits to boutique and store buyers across the
world.

“The goal of the Showcase Center is provide a way for emerging and
established independent fashion designers to get their designs in front of
wholesale buyers without having to invest thousands of dollars in travel
costs and booth fees.” Says fashionCEO President and founder, Susan
Osborne. Osborne says the Showcase Center is not meant to replace the
traditional tradeshow, but rather to help independent designers establish
wholesale exposure without putting all their financial eggs in one basket.
“It’s difficult and risky for most emerging designers to invest
$5,000-$10,000 in a 3-day show that may, or may not, be successful. The
Showcase Center will give them a low-risk way to get that initial exposure
without the heavy investment.” The cost of a page in the Showcase Center
is $85 per month. Discounts are given when multiple months are purchased
up front.

fashionCEO’s Showcase Center allows designers to create their own page, or
“booth” by uploading logos, product photos, line sheets, press kits and
other content. fashionCEO will market the designers and the Showcase
Center as a whole to boutique and store buyers through tailored email
campaigns. Buyers will have a place to go 24/7, anytime of the year, to
find new products for their store.

All designer lines must be approved before acceptance into the Showcase
Center. Designers are required to submit samples with their application.
Samples are critiqued for quality craftsmanship and design integrity.

Please visit www.fashionCEO.com/designershowcase.html to download
application and submit samples.

About fashionCEO: fashionCEO is an online community and resource center
for independent fashion designers. Susan Osborne, an independent handbag
designer, launched fashionCEO in May 2007 after struggling to find
mentors and business information in the often guarded fashion business.