It's never been a better time to be an independent fashion designer. I feel like every time I surf the internet I find another online store dedicated to selling "indie" designer goods. Its so great to see so many places for designers to get their products out in front of consumers. And there are a number of different ways to sell your goods through these sites. Some are straight up retailers like le-fashionista.com, Circle Circle Dot Dot , and Unsung Designers.
Some sites don't call themselves a "retailer", but more of a "platform". The platform site does not necessary handle the transaction of the sale, but they do provide a way for you to list your products on their site, and then they market the site to consumers. An example of this format is a site I recently came across called Smashing Darling . Smashing Darling does not charge for you to list your products, but there is an 18% consignment fee.
Another interesting looking site gearing up to launch is What Designers. I can't tell if its going to be an online retailer or more of a "platform" type deal, but its worth checking out.
Then of course you have all the wonderful fashion blogs out there that talk about indie designer goods. I could list a ton of those (and probably should, but not sure I have the energy tonight). Google fashion blogs and you'll see what I mean.
But what about the independent designer that wants to sell wholesale to boutiques and stores? Well, the choices have been 1) pound the payment or 2)tradeshows or 3)sales reps. Choice 1 is very time consuming, choice 2 is very expensive (although necessary depending on your business model), and choice 3 can be tough if you don't know where to find a sales rep. That is where fashionCEO is planning to help. We are in development mode on an online store (excuse me, its probably more of a "platform") for all you indie designers wanting to jump into or broaden your wholesale business. fashionCEO is going to make wholesale selling more accessible to those of us who can't afford to spend $10,000 a year on tradeshows! I'll keep you posted on the blog (sorry, bad pun). :)
With all the opportunities out there, you have no excuse. If you haven't already, start showing the world your fabulous work!
Have a fashionable Friday!
S
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2 comments:
Oi, achei teu blog pelo google tá bem interessante gostei desse post. Quando der dá uma passada pelo meu blog, é sobre camisetas personalizadas, mostra passo a passo como criar uma camiseta personalizada bem maneira. Se você quiser linkar meu blog no seu eu ficaria agradecido, até mais e sucesso.(If you speak English can see the version in English of the Camiseta Personalizada.If he will be possible add my blog in your blogroll I thankful, bye friend).
Thanks for mentioning WHAT designers, we launched it at the end of August.
I am a designer and passionate about independent design, so I know the difficulties of just trying to get your work out there. It's not just about making great stuff...you have to sell it and market it. WHAT designers goal is to help designers do both through joint marketing and an online store.
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